McDonald’s has hopped on the Black Lives Matter pandering bandwagon, releasing a “trans black women” ad by an acolyte of far-left billionaire George Soros.
The fast food giant launched a BLM ad campaign for the BET Awards that took place Sunday.
The string of ads featured black artists, media figures, and activists such as Imara Jones, a fellow with the Soros-founded Open Society Foundation.
In the promo, Jones referred to the the nationwide rioting and violence in the inner cities as a “Black Lives Matter moment” and told white America to “stop killing” black trans people.
McDonalds is set to replace more human employees with automated technology after the company announced that it intends to use a new AI program to take drive-thru orders.
The food chain has acquired Mountain View-based voice tech startup Apprente in order to “alleviate pressure on restaurant employees.”
More like alleviate them of their jobs.
The technology can handle “complex, multilingual, multi-accent and multi-item conversational ordering,” allowing for “faster, simpler and more accurate order taking,” according to reports.
“McDonald’s plans to roll out self-service kiosks across all US restaurant locations by 2020 – reducing the need to employ as many human cashiers,” reports Zero Hedge.
How’s that $15 dollars an hour paycheck working out for you now?
Fast food titan McDonald’s caved to online outrage and apologized to China for an ad showing Taiwan as an independent country.
The ad depicts a young woman celebrating her good fortune after her ID was miraculously cleaned by unlikely circumstances.
The online outrage came after a close-up of said ID listed “Taiwan” as her nationality.
The online mob took to the video’s comments section to express outrage which later merited a verified McDonald’s account to deliver an official statement on the matter.
“The advertising agency failed to carry out strict background checks on the video and caused a misunderstanding,” read the statement. “We deeply regret this.”
McDonald’s announced that it would replace cashiers with self-service kiosks in all its American restaurants by 2020, in a pushback move against the left’s demands for $15-dollar-an-hour minimum wage.
The fast food giant’s CEO Steve Easterbrook said the decision is aimed at modernizing the company and “adding more choice and variety” to how customers order and receive their food.
“If you think about only two years ago, if you were a customer there were two ways you can get served at McDonald’s,” Easterbrook told CNBC last week.
McDonald’s staff are quitting their jobs in their droves as the new menu and technology are making their work too complicated, former employees have said.
The fast-food chain has been updating their customer experience with new technology, mobile app, a revamped menu and a curb side pick up in the US, but according to Bloomberg, the updates could backfire.
McDonald’s employees have said they are handling more tasks without pay rises or sufficient staffing, leading to stressful working conditions and complicated procedures.
OAK BROOK, Ill. (Reuters) – McDonald’s Corp (MCD.N) said on Tuesday that it had begun serving fresh beef Quarter Pounders and other premium burgers at about 3,500 restaurants in the United States, and most of its other U.S. locations will follow suit by May.
The fresh beef expansion comes as McDonald’s is improving food quality and increasing menu variety to counter competition from older rivals such as Wendy’s Co (WEN.O) as well as more premium chains like Chick-fil-A, In-N-Out and Shake Shack Inc (SHAK.N).
One year ago, McDonald’s announced plans to sell some of its burgers made with fresh – rather than frozen – beef in the majority of its roughly 14,000 U.S. restaurants by mid-2018 to produce juicier burgers.
McDonald’s U.S President Chris Kempczinski called the switch to fresh beef Quarter Pounders the most significant change to restaurant operations since the company began offering all-day breakfast in 2015.
McDonald’s Corp is removing cheeseburgers from U.S. Happy Meal menus and shrinking the french fry serving in one “Mighty Meal” as part of a new global plan to cut calories and make its food for children more healthy.
The changes announced Thursday come as the world’s biggest fast-food chain for the first time established global limits for calories, sodium, saturated fat and added sugar in Happy Meals, which consultants and franchisees say account for roughly 15 percent of sales in the United States.
By 2022, McDonald’s aims to have at least half of the Happy Meals listed on its drive-thru, restaurant and digital menus around the world contain 600 calories or less, 10 percent of calories from saturated fat, 650 mg of sodium, and 10 percent of calories from added sugar.
The chain’s U.S. restaurants will continue to offer Happy Meal cheeseburgers on request, which nudges diners to change behavior. When it did the same thing with Happy Meal sodas in 2013, some customers switched to water, milk or juice.